Disney+ Hotstar is the chief in an Indian market that at the moment has lower than 30% SVOD penetration (Day chart)


As maybe the biggest remaining market shouldn’t be but saturated with subscription video-on-demand streaming providers, India is heating up as a nexus of investments for Disney, Netflix and Amazon, as every for his or her respective SVOD platforms. tries to advertise growth and obtain them. This glad, nirvana-like place is called “Scale”.

Knowledge simply launched by UK-based analysis firm GlobalData Applied sciences reveals that dwelling entry to video-on-demand providers at the moment accounts for lower than 30% of subscriptions in India.



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