Bajaj Auto beats Hero MotoCorp, grew to become the highest bike model in November

November 2021 was a kind of uncommon events when Bajaj Auto was in a position to beat Hero MotoCorp in whole bike gross sales.

By :
HT Auto Desk

04 December 2021, 09:26 am

Low curiosity in commuter fashions and excessive desire for high-end bikes performed a big function in Bajaj Auto’s favor in November 2021.

Bajaj Auto grew to become the best-selling bike model in India in November combining each home and export numbers. The Pune-based bike main recorded 338,473 items final month, down 12 per cent from its personal gross sales efficiency in November 2020, when it offered 384,993 items. Hero MotoCorp, which has lengthy held the pole place within the Indian two-wheeler market, has offered 329,185 bikes final month, combining each home and export numbers.

(Additionally learn: Bajaj Auto’s two-wheeler home gross sales down 23% in November, with 144,953 items offered)

Hero MotoCorp reported a 39 per cent decline in general bike gross sales in November 2021, when it registered 541,437 items as in comparison with the identical month final yr. Though,

November 2021 was a kind of uncommon events when Bajaj Auto was in a position to beat Hero MotoCorp in whole bike gross sales. Hero MotoCorp, nonetheless, topped the two-wheeler desk by combining each its bike and scooter gross sales. Whereas Bajaj Auto offered 338,473 items within the home and worldwide markets, Hero MotoCorp offered a complete of 349,393 two-wheelers within the home and worldwide markets.

Bajaj Auto noticed greater than half of its bike gross sales come from worldwide markets, regardless of recording a two per cent decline in its export numbers. It shipped 193,520 bikes to abroad markets and registered 144,953 items within the home market.

In its worldwide markets in Latin America and Africa, the home bike main posted increased gross sales numbers. Bajaj Auto presently sells its bikes in round 70 international locations the world over.

Hero MotoCorp, alternatively, specializes within the decrease displacement bike section. The home two-wheeler model has a stronghold within the commuter section, which was hit in India as a result of late withdrawal of monsoon in lots of elements of the nation, as there was a delay in harvesting.

This affected Hero MotoCorp’s gross sales in rural areas, the place the corporate has a powerful shopper base. Slowdown within the entry-level commuter bike section and shopper desire in direction of higher-end fashions additionally performed a key issue in opposition to Hero MotoCorp.

First revealed date: 04 December 2021, 09:26 AM IST

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